First impression matter

 First impressions matter because that’s when people lock you inside a specific frame.


You can expand/adjust/contract that frame with time, but you’ll never be frameless again.


This also explains why:

- “warm intros” are so important;

- “fresh starts” are so life changing;

- "pick up lines" work;


They are opportunities to exist within different (new) frames.

They are your one opportunity to be frameless.


Relevant tweet:

https://twitter.com/jose_goncalves_/status/1573666464791465989


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